RANDALL FRENETTE
careerfolio@aol.com

RESULTS-DRIVEN SALES MANAGER

*** Professional Profile

Award-winning sales manager with record of success in sales 
production and team management at the local, regional, and 
national levels. Creative problem solver with ability to drive 
revenue growth, improve morale, and consistently exceed profit 
goals. Computer literate.

* Management: Solid background in planning and executing sales 
and marketing plans. Hands-on manager with highly developed 
negotiation skills and experience cultivating and managing 
strategic business partnerships. 

* Marketing: Proven ability to recognize and capitalize on 
market trends and assume bottom-line responsibility for 
strategic planning, pricing, market research, and forecasting. 
Broad knowledge of marketing disciplines, including research, 
telemarketing, promotional planning, pricing, merchandising, 
and event planning. 

* Team Building: Decisive team leader with extensive 
experience recruiting and hiring sales teams, creating 
effective training programs, and coaching / mentoring team 
members. 

*** Achievements

* Developed training and development programs that reduced 
staff turnover 24%. 
* Tripled sales and client base.
* Increased book of accounts from $88,000 to $369,000.
* Named “Sales Manager of the Year” (2000) for achievements in 
revenue growth. 
* Set up distribution and delivery systems that increased 
market penetration 19%.
* Developed marketing, sales, and telemarketing programs that 
expanded revenue growth 24%.

*** Experience 

GERCOM UNLIMITED – Tualatin, Oregon 
Branch Sales Manager (2003–2006)
Directed branch sales operations for national commercial 
collections firm. Supervised inside/outside sales team of 35, 
coordinated telemarketing functions, and actively developed 
new business. Conducted biweekly sales meetings and mentored 
team members. Recruited, hired, and trained sales force. 
Increased annual sales 122% within two years. 

ADVO COMPUTER SERVICES – Bellevue, Washington
Western Region Manager / Sales Manager (1998–2003)
Led regional sales team and directed operations at six 
satellite offices. Recruited and trained 15-person sales 
force. Successfully introduced new products and achieved 
record sales increases. Executed sales strategies that 
expanded sales volume from $109,000 to $2.6 million in five 
years. 

NECRO ELECTRONICS CORPORATION – Seattle, Washington
Sales Manager (1995–1998)
Managed startup of branch sales office. Recruited, hired, and 
mentored a sales team of eight. Grew sales from -0- to 
$781,000 in less than two years. 

*** Education

PORTLAND STATE UNIVERSITY – Portland, Oregon 
B.S. Business Administration (1998)